Regulators, business leaders, and technologists all agree – an organization’s privacy efforts cannot be solely assured by compliance with regulations; privacy must become the default mode of an operation.

Privacy by Design: A Risk-Management Solution
Privacy by Design builds on the premise that privacy should be embedded into the design, operation, and management of IT systems, networks, and business practices in order to prevent privacy vulnerabilities and the potential for irreparable financial and reputational harm.
Originally developed by Dr. Ann Cavoukian, former Information and Privacy Commissioner of Ontario, Privacy by Design is now law under the EU’s General Data Protection Regulation (GDPR) and globally recognized as an ISO standard being developed by ISO/PC 317 Committee for Consumer Protection: Privacy by Design Consumer Goods and Services.
Privacy by Design is structured around 7 Foundational Principles, which exist as a baseline for robust data protection.
Privacy by Design is structured around 7 Foundational Principles, which exist as a baseline for robust data protection:
Two-Step Process to Achieving Best-In-Class Privacy Standard:

1. Assessment
Taking a holistic, risk-based approach, KPMG assesses an organization’s product, service, process or system using an assessment methodology structured around the 7 Foundational Principles of Privacy by Design, international privacy legal requirements (e.g. GDPR), privacy and security standards, and industry best practices.
The assessment is conducted through a set of interviews with key stakeholders and a review of documentation. An organization’s current privacy controls and information handling practices are reviewed to assess whether the organization meets the applicable criteria.
KPMG issues a Privacy by Design Assessment Report revealing a current state ‘snapshot’ of an organization’s privacy posture along with a roadmap that identifies gap remediations. Once the organization achieves a ‘clean report, without any gaps or deficiencies, it can proceed to Step Two of the certification process.



2. Certification
An organization is eligible to be assessed by MSECB, a third-party certification body, which reviews KPMG’s Privacy by Design Assessment Report. If satisfied on its own criteria, MSECB will issue a Privacy by Design Certification Seal for the organization’s product, service, process or system. The Certification Seal can be displayed on the company product offering for three years, provided that it continues to meet the obligations under Privacy by Design through MSECB’s attestation process (to ensure against material changes).
Compliance with Privacy by Design allows an organization to achieve a “defensible” position. A Privacy by Design Certification demonstrates an organizations’ proactive, risk-based approach to achieving compliance and building a true due-diligence defence in the event of a privacy breach, investigation and/or complaint.
To view the Privacy by Design Certification Process,
please click here.

Implement the Solution;
Obtain the Results
Obtaining a Privacy by Design Certification, as a risk-based solution, leads to positive results. Privacy by Design certification serves as a valuable tool to achieve a “defensible position” and demonstrate a proactive risk-based approach to minimize risk and achieve compliance. It also serves as a competitive advantage to earning consumer trust and loyalty with new technologies, services, or processes.